Investing in Resilience.
Not Hype.

Join Bill Brogan to discover why household names like P&G and Coca-Cola are the bedrock of a sustainable portfolio in volatile times.

Bill Brogan @brogan_bill

Leveraging his expertise in consumer stocks such as PG and KO, he educates on fundamental analysis and ESG investing to achieve sustainable portfolios.


"True wealth isn't built by chasing trends. It's built by owning the companies that power the world's daily life."

Fundamental Analysis Methodology

We analyze Dividend Aristocrats through an ESG lens.

The Defensive Moat

Analyzing giants like Procter & Gamble (PG) not just for dividends, but for pricing power during inflation.

Brand Durability

Why Coca-Cola (KO) remains a staple in our model portfolio despite global market shifts.